Here's why your Twitter feed is overrun with one-word tweets

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Here's why your Twitter feed is flooded with one-word tweets

One-word tweets are increasing on the platform.

If you've been browsing Twitter in the past few hours, you've probably noticed several one-word posts. This unusual trend is said to be inspired by a tweet from the Amtrak train company account, which posted the word “trains” and kicked off a flurry of social media posts.

Amtrak's post has garnered over 173,000 likes and has been shared over 26,000 times. Faced with this enthusiasm, several companies and personal accounts have followed suit.

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Businesses use trend to describe themselves in one word. In Quebec, the group Heritage Montreal has, for example, published heritage.

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Fast food company McDonalds tweeted the clown word, beverage companies Dr. Pepper chose soda, and delivery company FedEx wrote the word package (packages).

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Political figures also joined in: Prime Minister François Legault wrote continue, Montreal Mayor Valérie Plante published Mount Royal, and Quebec City Mayor Bruno Marchand went all out. bus.

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US President Joe Biden has chosen democracy for his part.

The meme-focused database Know Your Meme named the movement Brands Tweeting One Word.

Though the trend exploded in popularity on Thursday, Know Your Meme has documented old tweets of the genre. In 2020, the official San Francisco passenger train account also published the simple word trains.

This anecdote is reminiscent of the meme of Ed Balls, a politician Briton who tweeted only his own name in 2011 while trying to search for posts about him.

With information from NBC News

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