Meta closes Bulletin, the newsletter platform similar to Substack

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Meta closes Bulletin, the newsletter platform similar to Substack

The service will no longer be accessible from “early 2023”.

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Writers, for example, use Bulletin to monetize their work.

A little over a year after their launch, the Bulletin newsletters are under the ax of Meta, the parent company of Facebook and Instagram.

The tool, which wanted to be a competitor from Substack, a paid newsletter, was announced in June 2021 by Meta.

Mark Zuckerberg said he wanted to help independent content creators reach new audiences and make best deals.

Writers, for example, use Bulletin to monetize their work. Their readership can encourage them by subscribing (free or paid) to receive their newsletter. Exclusive content is reserved for people who subscribe to a paid subscription.

Meta even promised not to charge a commission on the service until 2023 – its competitor Substack charges a 10% commission on the paid plan.< /p>

The company notified Bulletin users via email informing them of the demise of the service, according to the New York Times.

The service, which had been in closed beta mode since its inception, did not seem as popular as expected: the 2021 report showed only 115 different publications, half of which had more than 1000 free subscriptions.

Although this pro t end, we remain committed to supporting the success and growth of creators on our platforms, said a spokesperson for Meta.

With information from The Verge, and New Yor Times

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