More than 200 attendees, including students and business professionals, have attended the award ceremony for these Awards organized by the Cluster of Innovation in Containers and Packaging, in an edition that also highlights the importance given to sustainability and well-being provided by the winning packaging.
The event was attended by the General Director of Industry, Energy and Mines, María Empar Martínez, as well as the president of the Cluster, Amaya Fernández, and the vice president, Pedro Ballester. The director of the Cluster, Jesús Pérez, has also participated, among others.
María Empar Martínez highlighted in her speech that “the sector is pure innovation and each contribution it makes to its customers is an opportunity to innovate in processes, in logistics and how to get the product across ”. Likewise, it has announced the support of the Generalitat Valenciana for the launch of a new “Hub of innovation in Packaging, a platform to make it easier to innovate and collaborate between companies”.
For her part, Amaya Fernández highlighted in her participation the “international character that these awards have acquired”, and highlighted the work of the “Cluster as a facilitator for companies to access young and new talent, acting as a bridge between universities, design centers and companies, which can then even incorporate them into their templates ”, he added.
The Awards have also had the collaboration of Innotech (Center for Innovation and Development of Emsur-Coexpan), Grupo Hinojosa, Esic, Grupo La Plana, Ecoembes and the ITENE technology center. Also with the support of Flexographic, Biconsulting, Tecnobox, MESbook, Úpalet and NonSlip, as well as with the financing of the Department of Sustainable Economy, Productive Sectors, Commerce and Labor of the Generalitat Valenciana.
Response to real challenges
Danone, Carmencita, Verdecora, ITC Packaging, Grupo La Plana and Logifruit, on this occasion, have been the challenging companies that have presented real cases to students.
Students from more than 28 Universities and centers have responded with their disruptive proposals, with more than 1,000 registered and 300 projects delivered. In addition, for the first time, the Awards have had the participation of a foreign guest center, the University of Monterrey in Mexico, which has received a special award for its collaboration.
Hygienic container for group “dipear”
In the challenge proposed by the Alicante ITC Packaging, the award has been for the project ‘Lov 2 Salsa’ by Carlos Valero of the Universitat Jaume I. A solution whose design meets the requirements and objectives established by the company to guarantee hygiene and safety of consumers when sharing spreads.
A container inspired by the ancient art of origami with folds on the sides, which makes it open in the shape of a flower. Only a single biodegradable plastic material has been used for the packaging, which facilitates its recycling. In addition, it incorporates four shoulders of one color each that helps to identify them.
Here, the Accésit awards have been awarded to the ‘Jester’ project by Vanesa Carrasco, Miriam Egea and Pablo Pérez; and the ‘Swap’ project by Laura Checa, Marta Meyó and Guillermo Sánchez, both groups from the Polytechnic University of Valencia.
New lid that guarantees easy recycling of the container
Meanwhile, Carmencita, also from Alicante, has proposed to the students a demanding challenge in which they had to create a lid for their traditional can of paprika, already existing, that would allow it to be separated from the metal in order to facilitate its recycling. The winners for this challenge have been Irene Hinojosa, María Miedes and Javier Redondo from the University of Zaragoza and the Polytechnic University of Valencia.
Your project is based on a sliding cover that meets all the needs of the company. It guarantees a high seal between the packaging components, it is easily separable for recycling, its unit price is within the established margins and it represents a unique and identifiable closure with the company thanks to its innovation.
On the other hand, Mario Moya, Araceli Rodríguez, Celia Sánchez and María Santiago from the Polytechnic University of Madrid; and Rubén Quevedo, Pablo Ortiz and Pablo Pérez from the University of Valladolid, have obtained a second prize in this category.
Transport of living beings in ecommerce
For its part, Verdecora has challenged participants to find a solution that would facilitate the shipment of plants after the boom in the ecommerce channel. The winner has been the project presented by the University of Zaragoza by Elisa Pilar Toyas, María Tello, Camino Pitalúa and Gerard Longán. A solution in which easy handling and protection in transport prevail, which provides the company with greater efficiency in the shipment of living beings such as plants.
A design that allows it to adapt to all types of plants, regardless of their shape and size, as well as to facilitate the entry of light. To ensure stability and provide resistance, it has an internal packaging adaptable to the different pots and easy to extract, which also incorporates a section for other products.
In this category, the Accésit awards have gone to Marina Sáez, Laura Pérez and Mónica Sanz from the University of Valladolid; and Clara Núñez, Alba Pastor and Jorge Molina from the University of Zaragoza.
Innovation in supermarket shelves
The challenge launched by Logifruit sought the creation of a secondary and reusable container that allows packaging, storage, transport and display in the supermarket shelf of dry products. In this category, the ‘Lean’ project by Diego Izquierdo, María Calvo, Pablo Torrijos and Eduardo Vea from the University of Zaragoza has obtained the first place.
A container designed in order to enhance the product and attract the attention of the consumer, as well as display and organize it on the shelf. All this without forgetting the transport of these and their application in different dry products, such as snacks and pastries.
In this challenge, the ‘Kotak’ project by Ángel Lobo, Eduardo Alcoitia, Samuel Bustos and Miguel Manjón from the Polytechnic University of Madrid has obtained the Second Prize; and ‘RE-standard box’ by Darío Pablo Coloma, Ainara López, Marcos Chanca and María Sanz from the University of Zaragoza.
Packaging that facilitates the independence of children
The multinational Danone has raised a challenge to create a new packaging aimed at the smallest of the house, given the recent trend where it is observed that children are increasingly aware of their diet and more independent. The winning project was ‘Danonino Enrollado’ by Andrea Porras, Julia Valero and Martín Rivera from the University of Valladolid.
A yogurt container that allows maximum facilities to the smallest of the house in terms of grip, transport and consumption. Thanks to a plastic piece at its lower end, consumers will be able to roll up the container, making yogurt consumption different and fun, while making the most of its content.
In this category, the second prize went to ‘Yogunino’ by Marta Wucherpfennig from the Polytechnic University of Madrid; and for ‘DanAway’ by Ángela Abejez, Blanca Ascaso, Rosa Aurensanz and Marta Huguet from the University of Zaragoza.
Alternative to the plastic seal for closing boxes
And finally, the La Plana Group has challenged the students in this edition to create a solution that would avoid the use of plastic seal when securing the closure. In this case, the winning project went to ‘Bloco’ by Sergio Almena, from the Segovia School of Art and Design.
Bloco is a container formed by a cleft flange, allowing that when closing the box this flange is bent through the gaps and allows a highly secure closure. Once the container is closed, the pull of the cardboard itself causes the fold to unravel, preventing the flap from coming out of the slot again.
In this category, the second prize went to ‘CincBox’ by Marta Chiva and Victoria Lupiáñez from the Universitat Jaume I; and ‘EKO-BOX’ by Irene Hinojosa, María Miedes and Javier Redondo University of Zaragoza and Polytechnic University of Valencia.
Cantera Cluster Plan Award
Also, to seek that link between the business and economic world, the Plan Cantera Cluster Award has been awarded once again, for which one of the participating students has received a scholarship from the Container and Packaging Cluster for the completion of the Master in Management [MBM] taught by ESIC Business & Marketing School. The winner was María Miedes Serna, a student at the University of Zaragoza.
The Scholarship for the winning student is for the total tuition for the course, valued at € 21,200. In addition, during the duration of the Master, he will carry out internships in the Container and Packaging Cluster.
Finally, during the gala, a recognition was made of the work of the former president of the Cluster, José Orbe, who received a tribute from the Cluster of Innovation in Container and Packaging.
A gateway to the Liderpack and WorldStar awards
Both the winners and the finalists of the awards will qualify for the final of the category reserved for young people of the Líderpack Awards, which is convened by the Graphispack Association and the Hispack show at Fira de Barcelona.
Finally, it is also the beginning of international recognition since, among the projects, the Spanish representatives will be selected in the WorldStar Student Awards, the most important packaging awards in the world for students from universities and design schools.