The clergy do not like certain advertisements.
According to the portal” O2 “, the Polish Episcopal Conference calls for the public to Ads for soft drinks have disappeared. Clerics point out that these ads are “a dangerous trend in marketing”. Where did this decision come from?
The chairman of the team of the Polish Episcopal Conference for the Apostolate of Sobriety and Addicts draws attention to the fact that we are currently dealing with the ubiquitous promotion of non-alcoholic beverages, which, however, are reminiscent of alcoholic beverages and have the same producers.
According to Bishop Tadeusz Bronakowski, this is a serious problem that requires immediate action and implementation of appropriate regulations. In his letter, the priest points out that producers of alcoholic and non-alcoholic products strengthen the belief in young people that alcohol is an inseparable element of fun and spending free time.
The priest also pointed out that how important role in the promotion of this type of product is played by social media. According to the bishop, it is also dangerous to promote products that do not contain alcohol.
“In this way, especially young consumers are getting used to the logos, brands and alcohol packaging, allegedly not advertising alcohol” – warns the representative of the Episcopate, recalling that even zero products can contain up to 0.5 percent. alcohol.
In accordance with the regulations currently in force legal, it is forbidden to advertise alcohol products. The only exception is beer, which can be advertised, which, however, is subject to specific requirements for producers. The most important thing is that they are not intended for audiences under 18 years of age.
What is your opinion on this subject?