© Neurable
In public transport, in the office or even at home, headphones have made a great place for themselves in our lives. Indispensable for millions of people, they allow us to increase productivity in noisy environments, with very advanced technologies such as active noise reduction (ANC).
But the company Neurable wants to go even further. It has teamed up with headphone manufacturer Master & Dynamic to develop the MW75 Neuro. Together, they offer not only a high-end headset with ANC, but also, and above all, a device capable of monitoring our concentration level.
In concrete terms, the headset is capable of “reading” using electroencephalography (EEG) sensors. Integrated directly into the ear cushions, these small sensors are capable of analyzing the electrical signals produced by the neurons in our brain.
This raw data is then processed by artificial intelligence and transcribed into Neurable's mobile application. Thus, the application is able to know when you are fully focused, and when you are more distracted to improve your productivity at work.
A niche device ?
Although the headset offers unique features in the world, it is still reserved for a very small part of the population. Developed in New York, it is designed for people who work in offices, most often alone, and who can spend hours with headphones on their ears.
According to the first tests of this product, sold for nearly $700, the headphones are a little heavy (378 grams), but are not uncomfortable to use. However, they remain lighter than Apple's AirPods Max (384.8 grams), the absolute reference on this market.
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Having a headset that analyzes your brain data can be scary, and rightly so. We don't particularly want the device to constantly send waves into our skulls. Although all the medical studies on the subject have not established a link between such a study of the brain and possible long-term diseases, caution can't be a bad thing when faced with such a young technology.
But Neurable wants to reassure the public, and explains that its helmet does not work like that. These sensors should rather be seen as electrodes that are placed on your skull during a medical examination. The helmet will not send a signal to our brain to detect active areas, it will instead recover the electrical signals naturally emitted by the latter before mapping them.
In other words, nothing will change for you and use, even for several hours, does not present any risk. Wearing a helmet or not has the same impact on your brain, only your haircut could be a victim of prolonged use of the helmet on your head.
A brilliant application
Finally, all the magic of this innovation is not to be found on the side of the helmet, and its sensors. It is the mobile application that analyzes the data that performs small miracles. It is indeed capable of understanding the raw data in order to give it meaning.
Concretely, it will offer you a bar graph at the end of the day, showing you your moments of full concentration and those when your brain was more evasive. The data collected and shared by our colleagues at Business Insider also show a fairly “natural” concentration curve.
The brain is active at the end of the morning. He is awake enough to process a lot of information, but with fatigue, this ability to understand, and therefore to work, will decrease throughout the day.
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