This is how sales specialists lead us to make bigger purchases. What is worth paying attention to

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What are the tricks of sellers in stores?

 This is how sales specialists encourage us to make larger purchases. What is worth paying attention to

According to the” Interia “portal, shops use a number of tricks , which are to persuade us to buy more things, and thus to leave a larger amount in the store. As in everything, also when shopping, it is worth using common sense and not falling for various types of tricks. What should you pay attention to?

Properly positioning the goods

It turns out that placing products on store shelves is not a coincidence. The goods that sellers want to “get rid of” as quickly as possible are placed at eye level. And so, for example, in drugstores, the most expensive products are set at a height adjusted to the average height of women, because they most often visit these stores.

In the case of a toy store, the most expensive items can be found on the lowest shelves, because this is where the youngest customers look. Interestingly, sellers place the goods they want to sell most in the central part of the shelf. This increases the chance that we will reach for it.

 This is how sales specialists encourage us to make bigger purchases. What is worth paying attention to

Ears also buy

It turns out that sales specialists not only engage our sense of sight, but also our sense of hearing, thus wanting to influence our purchasing decisions. And so, in stores offering products for young people, louder and faster music is selected, which favors making less thoughtful decisions and affects the faster pace of making them.

It turns out that the goodness of music can also depend on the amount of people in the store. If there is a lot of traffic in a place, then faster music is turned on to speed up the shopping process. If there are fewer people, calmer notes are turned on, allowing customers to slow down and look carefully around the assortment.

 This is how sales specialists encourage us to make bigger purchases & oacute; w What is worth paying attention to

Experts indicate that when shopping, it is worth taking the list and buying only what is on it. It is worth looking closely at prices and promotions, it may turn out that prices marked as discounted are not the cheapest at all.

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