Ukrainians actively buy luxury cars during the war
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Sales of expensive cars in Ukraine set a new record in 2022. The leadership in the premium segment is maintained by German brands.
Last year was very successful for the premium automotive segment. Despite the war, its market share reached a record 17.5%, the highest figure in the history of Ukraine. Such statistics are provided by the information and analytical group Auto-Consulting.
In 2022, about 7 thousand new premium cars were sold on the Ukrainian market. In some months, their market share even exceeded 20%. For comparison: at the end of 2021, this figure was 13.4%.
Half of all luxury cars sold in Kyiv and the metropolitan area. They were also in demand in the Dnipropetrovsk, Lvov and Odessa regions.
German brands retain their leadership in the segment. The first place belongs to BMW – the brand accounts for 25% of sales. The second position is occupied by Mercedes-Benz, and the third – by Audi.
Expensive crossovers are in the greatest demand. The most popular premium class car in Ukraine is the BMW X5, its market share is almost 10%. The second is the Mercedes-Benz GLE and the third is the BMW X6.