While the official date of Black Friday 2024 is still far away, some merchants are already getting in on the action with several big promotions.
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Black Friday 2024 is well ahead of schedule this year! The event is already highly anticipated and the stores participating in the operation know it. Whether it's Fnac, Darty or CDiscount, there are several that are already offering a ton of promotions to properly prepare for Black Friday.
Traditionally, Black Friday is organized around the last weeks of November. However, the first offers are already online and this is not a mistake. For some merchants, these are the “Black Friday previews”! This allows them to gently start the event with a large part of the planned promotions.
Discover all the information at learn about Black Friday 2024 as well as the official date, first offers and potential participants in the operation.
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What date for Black Friday 2024 ?
Black Friday 2024 does not officially have an official date or announcement since the event does not have a particular organizer. However, it is quite easy to predict when the next edition will fall, since the event follows a fairly simple calendar. Black Friday always falls on the last Friday of November, after Thanksgiving in the United States.
Based on this principle, it is possible to predictthe official date of Black Friday 2024 is around Friday, November 29, 2024. However, it is possible to find different offers now, as was the case during the previous edition, with several sites offering promotions stamped “Black Friday Week” or “previews”.
Black Friday has not yet launched this year. However, we suggest you find the best deals already available on several products. Cell phones, computers, AirPods, household appliances… It's all there!
Which stores are participating in Black Friday ?
Black Friday is a commercial operation that can involve any business, physical or dematerialized. In France, it is regularly possible to find the same participants each year. During previous editions of Black Friday, promotions were visible at certain brands such as Fnac, Darty, Boulanger, CDiscount, and many others. Some specialist stores like Zara, Electro Dépôt and Castorama also regularly take part in Black Friday.
200% Deposit Bonus up to €3,000 180% First Deposit Bonus up to $20,000Black Friday is an operation largely led by Amazon. The e-commerce giant often gives the green light to the operation by offering promotions from the beginning of November. Concerned about such a monopoly on the online economy, some French brands launched a response to Black Friday a few years ago with the “French Days” promotions. Organized twice a year, this operation is now anchored as a “mini Black Friday in France”.
What are the origins of Black Friday ?
The tradition of Black Friday as we know it today dates back to the 50s and 60s. At the time, many retailers offered a day punctuated by multiple promotions across several cities in the United States. The Philadelphia police then decided to use the expression “Black Friday” to describe this day that follows the Thanksgiving festivities. This name then allows the city's police to anticipate this day as very busy. in terms of crowd movements and traffic jams.
The expression “Black Friday”, however, does not seem to suit retailers who consider the name too pejorative. Several stores in the city of Philadelphia will try, in vain, to circulate the name “Big Friday”, but without much success. It will finally be decided to give another origin to the name “Black Friday”: a day when merchants are emerging from the economic deficit and are therefore filling their account books with black ink rather than red.
The concept takes off and Black Friday soon spreads across the country in the late 90s before reaching the rest of the globe thanks to e-commerce giants like Amazon. Nowadays, Black Friday even extends over several weeks with discounts that can be found until mid-December.
What is Cyber Monday, the last day of Black Friday ?
Traditionally, Black Friday is followed by a final day of promotions called “Cyber Monday”. Although this tradition is not followed by all Black Friday participants, it allows some merchants to offer final offers on different products. Without being reserved for online stores, Cyber Monday stands out more on the internet than in physical stores.
And for good reason: Cyber Monday primarily offers promotions on high-tech products. These can involve several types of offers. If you're looking for big discounts on laptops, video games, or tablets, Cyber Monday may be the ultimate opportunity to splurge
Latest Updates
12:06 – What are the best Black Friday deals already available ?
Black Friday 2024 is well ahead of schedule this year. Multiple deals are already live on some sites and here are some of the best ones already available available:
- Dyson V12 vacuum cleaner: -36% with the code HIGH-5-DYSON
- Philips Hue 3-lamp pack: -43%
- HISENSE three-door refrigerator: -32% with a cashback offer
- MSI Gaming Laptop: -19%
- Lenovo Tab P12 Tablet: -40%
Although Black Friday 2024 is still scheduled for the end of the month, several merchants are already offering some promotions. Whether it's Amazon, Boulanger or Darty, the participants in the famous “Black Friday” are used to dispatching their offers throughout the month of November according to the following habits:
- First offers: early November
- “Black Friday Week”: starting November 22
- “Black Friday 2024”: Friday, November 29
- “Cyber Monday 2024” : Monday, December 2
Other dates may be added this year. “Black Friday” was not a very regulated event in France, merchants can afford to multiply the waves of promotion throughout the month.