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In January, no more meat, eggs, milk and cheese. Several million people will say goodbye to all consumption of animal products for a month (from January 1st to 31st).
You want to discover veganism without commitment? This is the perfect opportunity: the “Veganuary” challenge launched in 2014 in England takes place throughout the month of January. This challenge invites you to adopt a more plant-based diet and explore the vegan lifestyle for 31 days, from January 1st to 31st.
In 2024, nearly 25 million people have taken up the “Veganuary” challenge, a number that is constantly increasing, reflecting the growing interest of omnivores in this experience or in a first step towards veganism.
Brands are also taking advantage of the opportunity to develop plant-based alternatives. Last year, more than 2000 new vegan products and menus were launched as part of the challenge!
Testify for Midi Libre
You are fans of this challenge or you want to try it this year ? We are interested in your testimony.
Send an email to mfernandezhuet@midilibre.com and tell us about it (only emails will be processed). Remember to provide your contact details so that we can contact you as soon as possible.