McDonald's will temporarily offer in its 1,500 French restaurants some flagship products present in its foreign subsidiaries.
From January 7 to February 17, McDonald’s is offering seven products from its international menus in its 1,500 restaurants in France, reports in particular BFM Business.
Customers will be able to enjoy the “double Big Mac” with four steaks, sold in Switzerland, the McFlurry or the Pistachio Sundae available in Italy, the McFizz green apple served in the Middle East, as well as the Coca-Cola without sugar flavor Oreoor fries and potatoes with melted cheddar and crispy onions.
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qu’est-ce qu’on pense de cette arrivée si ça se fait ? 📷 #mercato pic.twitter.com/SVZwgJMw8L
— McDonald's France (@McDonaldsFrance) January 6, 2025
About six months ago, McDonald’s carried out a similar initiative during the Olympic Games, adding iconic products from different countries to its menu, such as a maple syrup burger from Canada, a “Greek Mac” offered in Cyprus, an Indonesian McFlurry Popcorn Caramel, a filet-o-fish from New Zealand and even British and American sauces.
Attracting new customers
McDonald’s is also looking to attract new customers through regular innovations, in a context of declining sales observed at the end of October in several markets, particularly in France and the United Kingdom.
Nevertheless, McDonald’s noted a resurgence in activity at the end of the year thanks to other initiatives, such as the introduction of veggie nuggets.
In France, a similar €5 menu was also launched, a measure adopted by other chains such as Quick and Burger King, to attract low-income customers.
For a balanced diet and better health, it is essential to eat fruits and vegetables every day, rich in vitamins, minerals and fiber.