Nîmes Métropole launches the first Economic Portrait of its territory to encourage the establishment of businesses

Un nouvel outil pour soutenir le développement économique du territoire. Midi Libre – BETHUNE ALEXIS

Il s’agit d’un observatoire, destiné à représenter un outil avec de nombreuses données, sur lequel s’appuyer pour accompagner le développement économique.

Franck Proust, President of Nîmes Métropole, presented the 1st Economic Portrait of the Intermunicipal Territory. This is an Observatory comprising a whole series of data, intended to support the economic development of the territory, which includes 39 municipalities. These are the “key figures for the territory and to discuss the establishment and development of businesses in an increasingly complex environment”.

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“The idea of ​​the Observatory, across the entire series of data, to say that we have an economic land problem, he explains. When we develop 1 ha in economic development, it is 5 ha in the agricultural domain that we must provide in compensation”. He takes the example of the Magna Porta site. “For this site alone, where we have opened 60 hectares, of which 40 hectares are buildable, we have to compensate by finding 200 hectares nearby. It's huge.”

“In-depth analysis of economic issues”

According to the Urban Planning Agency for the Nîmes and Alès regions, this observatory is a tool “dedicated to in-depth analysis and highlighting of economic issues that shape our territory on different scales”. “We must not forget, insists the president of Nîmes Métropole, that the Nîmes conurbation concentrates 41% of jobs in the Gard” and that it also has 22 economic activity zones.

The figures presented at the launch of the Observatory have the merit of displaying the major statistical data on the economy of the conurbation territory. “We are working on projects that are long term”, recalled Frédéric Touzellier, president of the Urban Planning Agency of the Nîmes and Alès region. “We will now have an update tool in the economic and social fields, but also in the living environment, to help businesses to better establish themselves”, adds Olivier Fabregoul, Deputy Vice-President for Economic Development.

Promoting business establishments

Because that is the primary challenge: promoting business establishments, and therefore job creation. “There was work carried out by the urban planning agency to see where we can set up a business, when a request is made. I'm not necessarily thinking of large companies, but also of the craft world, which is always looking for land”, insists Franck Proust.

The aim of this observatory is “to see what our availability is, what we can offer, depending on the surface area, to see the typology of companies that we can approach”. Not forgetting also “the management of the growth of existing businesses”.

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