Sports betting: beware of sites that promise easy winnings

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The Fraud Repression (DGCCRF) and the National Games Authority (ANJ) would like to warn the general public in the middle of Euro football and in the run-up to the Paris Olympic Games regarding sports betting advice sites also called tipsters.

We can indeed find advertisements on social networks, notably thanks to influencers, who promise easy winnings. The two organizations thus underline:

This advice, delivered free of charge or in the form of paid subscriptions, concerns the analysis and probable results of sporting events aimed at guiding consumer betting. In order to encourage the subscription of subscriptions, some operators display a luxurious lifestyle on social networks, claiming that their advice on sports predictions would allow them to earn a lot of money in a short time.

Confounding surveys

These actors therefore sell dreams to certain audiences who are particularly sensitive to these messages. The DGCCRF, in conjunction with the ANJ, precisely indicates that it has carried out a vast survey on the fairness of the practices of these sites in 2020 and 2021. However, 11 portals controlled, or 45% of the total, claimed, < em>“more or less explicitly, that using the services of tipsters increases the chances of winning; 4 tipsters were thus the subject of criminal reports” .

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The two authorities would therefore like to remind consumers that claims suggesting that a service would increase the chances of winning money through games of chance or gambling are misleading and may constitute an offence punishable by criminal prosecution. Furthermore, Internet users are invited to report any problems encountered with professionals on the SignalConso website.

Betting sites, for their part, are masters in the art of recruiting new audiences. In a previous article, we spoke to you about studies carried out on targeted advertising posted on social networks to promote gambling.

As we indicated then, advertisers rely on browsing data, purchasing data, and user profiles. These strategies would prove to be much more effective than general ads in converting Internet users into customers. We invite you to reread our article to find out more here.

What to remember:

• The DGCCRF and the ANJ are sounding the alarm about advice sites in Paris
• Some of them would make misleading advertisements
• Consumers are urged to be vigilant

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