© Unsplash/Pawel Czerwinski
Google will end its VPN, at least the one it currently offers to users of Google One, its online storage offer. In recent years, in order to encourage its users to purchase online storage, the firm has strengthened its offering by offering additional features, including “VPN by Google One”. But, obviously, the product was little used. And in an e-mail sent to its users, the firm announces the end of this one.
The VPN integrated into the Google One offer will stop working this year. Quoted by 9to5Google, the Mountain View firm explains that it is making this decision because this VPN was little used. By ending the feature, Google will be able to focus its resources on the more popular Google One features. Those who use the Google One VPN will be directed to third-party solutions.
Otherwise, 9to5Google also indicates that the Google VPN only disappears on the Google One offer. The firm will continue to offer a VPN to users of eligible Pixel smartphones, as well as to users of Google Fi, the mobile operator it offers in the United States.
Google subscriptions up sharply
In any case, if the VPN was little used, the Google One subscription is a hit. In February, the firm announced that this subscription had crossed the 100 million user mark. Furthermore, Google recently announced the free editing features of Google Photos which are, for the moment, reserved for Google One subscribers.
Google revenues mainly come from online advertising. However, its subscriptions are also becoming more and more popular. Like Google One, the paid version of YouTube has also exceeded 100 million subscribers.
- Currently, Google One subscribers have access to a VPN offered by Google, in addition to online storage
- But this functionality would be little used and Google has decided to put an end to it, as of this year
- The firm indicates that it will thus be able to focus on the Google One functionalities which are more popular
- Eligible Pixel smartphone users will still be able to use Google VPN
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