It was this Friday, January 19 that the American Apple opened pre-orders for its Vision Pro headset, which will be available (in the United States) on February 2. This is a major event for the American group, with the launch of its very first mixed reality headset. Let's remember that Tim Cook is not really talking about a virtual reality or augmented reality headset when he talks about the Vision Pro, but rather a “computer spatial” in its own right.
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Not far from 200,000 pre-orders for Apple's Vision Pro headset?
With an entry ticket set at $3,499, and a very (very) restricted user target, the Vision Pro is what the ;we call (for the moment anyway) a “niche product“. However, according to TF Securities analyst Ming-Chi Kuo, Apple recorded between 160,000 and 180,000 pre-orders for the Vision Pro last weekend.
Obviously, delivery times have now been changed, and if the first buyers will receive their precious headset at the beginning of February, others will have to wait until the beginning of March.
A nice success for the Vision Pro, even if, contrary to the trend observed with the release of a new iPhone, the delivery times for the Vision Pro headset have not been not really evolved for 48 hours. As a result, it is likely that the very strong initial demand quickly diminished, after the (compulsive ?) purchase of those most keen on the apple brand.
Still according to Ming-Chi Kuo, Apple should deliver more than 500,000 Vision Pros this year (and hopes to sell more than 400,000), but we will probably have to wait a little longer before gauging its success . Indeed, this is a great first for Apple in this still very specific market, and many are waiting for the first tests to take the plunge (or not).
Let us recall that in mid-January, certain American journalists were able to give a first opinion concerning the Apple headset. And if the first feedback was generally very positive, the Vision Pro was not necessarily as revolutionary (and comfortable) as advertised
Also, some of the most popular entertainment applications on our smartphones and tablets will be absent from the Vision Pro headset. This will be the case for YouTube, but also for Netflix, which will not offer any native applications for the moment.
On the Disney side, on the other hand, we are fully relying on the Apple headset, with a Disney+ application which will allow the user to immerse themselves in the heart of four distinct environments. Only a few more days to wait to find out if Apple's Vision Pro is a new “revolution” or not.
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